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Partner Perspective: PowerStore’s Transformative Impact on Customer Success


ABSTRACT: PowerStore enterprise storage solutions deliver intelligent data management with AI-driven automation, future-proof scalability, and cost-efficient storage optimization. Trusted by leading IT partners, PowerStore enhances efficiency through seamless upgrades, robust security, and energy-efficient storage, ensuring businesses remain agile and resilient in the digital era.


Introduction

Dell’s PowerStore has emerged as a critical storage platform for businesses navigating the rapid changes brought by AI, data proliferation, and security threats. Through its strong partner ecosystem, PowerStore delivers enhanced efficiency, intelligent automation, and future-proof scalability. This brief explores how PowerStore is being leveraged by partners to drive customer success, highlighting ease of upgradability, new features, and compelling use cases.

Partner Use Cases and Customer Benefits

Enhanced Efficiency and Cost Savings

One of PowerStore’s standout features is its intelligent efficiency, with partners like AHEAD and WWT validating its ability to optimize costs. Jonathan Kowall from AHEAD detailed how PowerStore’s data reduction capabilities exceeded expectations during testing. Notably, customers experienced up to a 25% lower cost of ownership through data reduction, minimized core counts, and licensing savings. Furthermore, PowerStore’s five-to-one data reduction guarantee provides predictable cost savings, ensuring long-term efficiency.

WWT’s John Lochausen emphasized PowerStore’s self-optimizing capabilities, which simplify data placement and performance management. Customers can scale storage without complex configurations, allowing IT teams to focus on strategic initiatives rather than routine optimizations. The dynamic resiliency engine, a fully software-driven approach, enhances uptime and minimizes data management complexities, further cementing PowerStore as a cost-efficient solution.

Seamless Upgradability and Future-Proof Architecture

A crucial reason partners are recommending PowerStore is its non-disruptive upgradability. Raphael Meyerowitz from Presidio highlighted PowerStore’s ability to scale non-disruptively, ensuring customers maintain business continuity while expanding storage capacity. This feature is particularly beneficial for organizations running mission-critical workloads, as downtime equates to significant revenue loss.

Similarly, Dell’s Jodey Hogeland underscored PowerStore’s cluster-based architecture, which allows organizations to seamlessly migrate workloads across multiple appliances. Customers can deploy new features via software updates without requiring hardware overhauls. This adaptability ensures PowerStore remains relevant as business needs evolve, reinforcing its role as a long-term investment.

AI-Driven Intelligence and Simplicity

PowerStore’s AI-driven capabilities simplify storage management, addressing the challenge of resource constraints. As Hogeland noted, many IT professionals now oversee multiple infrastructure components, necessitating an intuitive storage solution. PowerStore leverages AI to automate data placement, detect anomalies, and optimize workloads, reducing administrative overhead.

Additionally, Dell’s Apex AIOps integration enhances security monitoring by identifying irregular data patterns that may indicate cyber threats, such as ransomware. With AI-driven threat detection, organizations can proactively mitigate risks before they escalate. Partners like Presidio emphasize that security is a top concern for customers, and PowerStore’s immutable snapshots, zero-trust architecture, and root-of-trust technology provide robust protection against evolving cyber threats.

Cyber Resilience and Compliance

Cyber resilience is a major driver behind PowerStore adoption, with 71% of CIOs recognizing AI-driven security threats as a significant concern. Dell’s PowerStore addresses this with multi-layered security features, including zero-trust authentication, hardware root-of-trust validation, and integration with Dell PowerProtect for seamless backups.

Presidio’s Meyerowitz pointed out that PowerStore’s fast recovery capabilities are vital for customers looking to minimize downtime following ransomware attacks. The immutable snapshot technology ensures businesses can restore their systems quickly without data loss. Given that 86% of ransomware victims pay the ransom, having a robust backup and recovery strategy is crucial, and PowerStore provides this assurance.

Moreover, PowerStore aligns with global regulatory standards, including STIG certification for U.S. federal agencies and compliance with financial regulations like EU’s DORA, which mandates three-day recovery periods. These features make PowerStore a preferred choice for organizations prioritizing data integrity and regulatory compliance.

Sustainability and Energy Efficiency

Sustainability has become a growing concern for enterprises, with IT infrastructure contributing significantly to power consumption. PowerStore’s energy-efficient design delivers more IO per watt and greater capacity per watt, helping organizations lower operational costs and reduce their carbon footprint.

Partners like AHEAD and WWT highlighted PowerStore’s high-density QLC-based storage (3200Q model), which maximizes storage capacity while minimizing energy use. This capability particularly benefits businesses investing in AI, as GPU-driven workloads demand significant power. By offsetting power consumption in storage, organizations can allocate more resources to compute-intensive AI processes.

Why Partners Recommend PowerStore

Broad Workload Support

Partners consistently recommend PowerStore due to its versatility across multiple environments. Whether supporting virtualization, AI-driven analytics, or containerized workloads, PowerStore provides a unified platform that simplifies storage management. The system seamlessly integrates with VMware, Kubernetes, and major hypervisors, ensuring compatibility across diverse IT landscapes.

Predictable Cost and Investment Protection

PowerStore’s long-term value proposition is reinforced by its predictable cost structure and investment protection policies. The five-year data reduction guarantee and free drive replacements ensure customers receive consistent cost savings without unexpected expenses.

Additionally, Dell’s Future-Proof Loyalty Program provides hardware and software upgrades, ensuring PowerStore customers stay ahead of evolving storage demands. This long-term commitment makes PowerStore an attractive choice for businesses looking for cost-effective, scalable storage solutions.

Seamless Integration and Automation

Customers seeking automation and streamlined operations benefit from PowerStore’s deep integration with Dell Apex AI Ops, Ansible, and Terraform. These integrations enable IT teams to automate provisioning, monitoring, and security management, reducing manual intervention and operational complexity.

Proven Field Success

Partners have reported significant real-world successes with PowerStore, reinforcing its value. For example, a genome research customer achieved a 9:1 data reduction ratio, surpassing the industry standard. Similarly, AHEAD’s internal infrastructure runs on PowerStore, showcasing the trust partners place in the platform for their mission-critical workloads.

Our ANGLE

PowerStore continues to define what is class in enterprise storage platforms with its intelligent efficiency, AI-driven automation, and future-proof scalability. With so much storage and critical data on-premises, organizations are look for ways to reenvision their storage estate.  Partners across the IT ecosystem recommend PowerStore due to its cost savings, security, resilience, upgradability, and seamless integration with software ecosystem. As businesses continue to navigate AI-driven transformations, PowerStore is a trusted, adaptable, and efficient storage solution, enabling organizations to remain agile, competitive, and resilient in an evolving digital landscape.

This need for an evolved platform was highlighted in a recent event discussing Dell Technologies’ latest “Smart Storage for Tomorrow’s Opportunities,” also sponsored by Intel. Click here for further exploration of why storage must transform into a full-scale data platform, mainly focusing on three foundational pillars: security, flexibility, and scale.

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